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Kindness and Co


10.00 am - 11.00 am
Topic: Grow your customer base using social media

Presented by: Joe Cox, Capex Marketing


If you attend this seminar, you will leave the room with a list of straightforward tips and actions to improve how your business uses social media.
This talk will assume you have a basic understanding of what social media is, maybe you’ve even been posting from a business account for a while but can’t seem to get the response you want. Maybe you have lots of followers, but want better engagement and a bigger reach. The session will focus on the latest proven tactics as of 2018.
What you will learn
· All social media channels explained in one simple sentence
· The golden rule for posting content on social media
· How to know which platform to use – Facebook, Twitter, Instagram or others?
· The type of content you should be posting
· How to know if you are doing well – what “good” looks like
· What to do when you get it wrong
· How much time and effort you should put in to social media

Speaker: Joe Cox

Joseph is a creative strategist with 15 years in the marketing and advertising industry. The last 10 years have seen him driving distribution and customer growth for some of the world’s top technology manufacturers and retailers across Europe, the Middle East and Africa. Currently, Joseph is the director of CAPEX Marketing and the press and social media executive for the Cheltenham Chamber of commerce.
Joseph has experience within content, websites, social media, SEO, paid search, email and digital strategy. Joseph has also worked extensively within more traditional channels such as PR, TV, radio, print, SMS and events.

CAPEX Marketing is a Gloucestershire based agency who specialise in the what, the when and the how of effectively marketing a business on and off-line.

Free for members; £6 for non-members.

Limited space, members have priority but must book via the register button:


Seminars will be held at Cheltenham Chamber’s Business Centre, 2 Trafalgar St, Cheltenham, GL50 1UH.

Entry via M R Ratcliffe Insurance, Wolseley House Oriel Road GL50 1TH