We were invited by by Lyndsey Gregory and Natasha Cuffley who had previously been clients at DRG Interior & Building Solutions, to deliver a core set of brand and marketing collateral for the new company.
Logo identity and brand aesthetic design
Our goal was to craft a clean, human-centered design that reflects the company’s goals and the people behind the brand. The word mark and supporting ‘HK’ icon provide a quietly confident, approachable identity.
Website design and build
The website incorporates soft colour tones and modern structural design. A keen eye on responsiveness ensures ease of use across devices, with accessibility prioritised to ensure inclusiveness of all potential visitors.
Social media templates, stationery and exhibition panel
To support the team’s early marketing, networking and workshop activities we designed a suite of cohesive brand material. Focused on delivering clear communication of key messaging, helping to gain awareness and understanding.
Some kinds words from Natasha Cuffley, Associate Consultant at HumanKind:
“We’ve just completed our first project with the brilliant team at The Lines Group for our new venture, HumanKind Consulting – and we couldn’t be happier.
From the outset, Duncan and Sam truly listened to what we were trying to achieve. They took the ideas in our heads – sometimes half-formed and hard to articulate – and interpreted them brilliantly.
Throughout the process, they kept us fully updated on timelines, clearly communicated what they needed from us, and made everything feel smooth and manageable. The result was a beautiful new website and a suite of wonderful graphics that bring our logo and brand to life in a way that feels authentic and exciting.
They are incredibly talented, professional and so easy to work with. We’re genuinely grateful for their creativity, guidance, and care.
Thank you both so much – this is just the beginning for HumanKind Consulting, and we’re so glad we started it with you.”
We’re looking forward to seeing HumanKind go from strength to strength…
